Packaging Refresh | Product Display Stand | Alternate Concepts

Herbie’s Spices
Brand & Packaging Refresh

Herbie’s Spices are a boutique spicery based in Sydney. They stock the largest range of herbs and spices in the southern hemipshere.

They were opening a new US store in Los Angeles, and wanted to upgrade their brand identity, packaging and point-of-sale materials to enter a more competitive market without losing their strong brand equity in Australia.

We explored different ways to display more information about the company on the packs.

Herbie’s Spices

Product Display Stand

Herbie’s Spices

Alternate Concepts