ANZ Super Advantage PackING/ANZ Super Advantage Pack

ING was looking for a new way of supplying information about their ANZ Super Advantage product to their members. Their existing pack was A4 size and costly to produce and post.

We designed a smaller A5 pack with much of the content on CD which was much lighter, easier to read and more cost effective to distribute.

The new format saved ING over $250,000 in its first mailing.